About

Frolic With Us

The Who: Frolic’s origin story begins as most epics do…with a chance meeting. Co-founders Sarah and Lisa bonded over their love of books, board games, and big ideas. Look for them at 3AM, and you’ll find Sarah with her nose in a book and with a pint of mint-chocolate-chip ice cream in her lap. Lisa, on the other hand, would be watching How to Lose a Guy in 10 Days for the umpteenth time and devouring a bag of potato chips. On any given day, you will find the Frolic team debating secret babies vs. enemies to lover tropes while anticipating their Frolic Field Trips to watch the latest rom-com.

The What: Frolic is full-service media brand that brings together a community of diverse voices including authors, fans, bookstagrammers, and storytellers to deliver feel-good content and commerce to the voracious consumer who enjoys escaping into a great love story.

The When:
Frolic is with you for all the…
Sleepless nights and over-caffeinated days
Sunshine at the beach and rainy day afternoons
Long lines at the grocery store and that ‘sneak escape’ before dinner
Frolic has you cover to cover

The Where: Frolic is in your pocket, on your commute, in your reading nook, on your laptop, and in your social feed (in a totally non-creepy way).

The Why: Frolic believes in the power of optimism and the strength of a shared community. Where a good story can change your mood in an instant. We believe in celebrating life’s happily ever afters.